Boardroom Proverbs: A Junior Executive's Guide to What This All Means

The book is organized under twelve keys. Every proverb belongs to one.

Optics — how a thing looks before anyone asks what it is.

Command — who decides, and who only appears to.

Timing — the difference between right and too early.

Capital — what it costs, and who is actually paying.

Character — what remains when the incentive is removed.

Company — who you are counted among.

Judgment — the call you make with half the information.

Execution — the distance between the plan and the thing.

Risk — what you are exposed to when you are wrong.

Knowledge — what you know, and what you only repeat.

Persuasion — moving a room you do not own.

Growth — the number, and the cost of the number.

Boardroom Proverbs is the first title from the imprint of the same name. It collects the language executives use with each other and explains it plainly, without softening what it means.

Written for the junior executive who has been in the room, heard the phrase, and nodded.